Case Study

Sbarro Streamlines Operations with Integrated Online Ordering and Menu Management Sbarro LLC, a pizza restaurant chain with more than 600 locations in 28 countries, offers diners two distinct brands – Sbarro and Pizza Cucinova, with both brands operating in dual segments. Sbarro is available as both a quick service "off mall" concept, while Pizza Cucinova falls into the fast casual segment. With digital engagement a top priority for restaurants across segments, point-of-sale (POS) soware is being tasked with powering flexible solutions for brands that need to manage and monitor both online and in- store orders. This can create issues if systems are not lockstep at every customer touchpoint and is vital for restaurant companies whether they operate one brand or multiple. Challenge At its in-mall locations, Sbarro had reached a tipping point with its previous POS provider. While the solution's ease of operations was adequate, a lack of integration and menu management services became troubling. The absence of an online ordering integration forced Sbarro to use a third-party vendor. This created significant issues in getting the systems to speak to each other and have consistent pricing. "It was so problematic that at times Sbarro's menu at the store didn't match what was posted online by the third- party vendor," Rohan Shearer, Chief Administrative Officer recalls. A solution presented itself with the HungerRush ® POS system with integrated online Customer Sbarro Challenge Adopt an integrated POS platform to streamline online and in-store orders Results The HungerRush POS system provided integrated online ordering, menu management and reporting which freed up Sbarro's IT team to focus more on strategic business initiatives. Case Study hungerrush.com

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