Issue link: https://insights.hungerrush.com/i/1413566
The Slice Pizzeria Serves Big Pies and Earns Bigger Sales with HungerRush ® Online Ordering Estel Powell and business partner Ashley Gilmer may be new restaurant owners, but they are quick learners when it comes to cultivating business success. Since taking over ownership of The Slice Pizzeria in late 2019, sales have grown by over 25%. With no dine-in seating, The Slice Pizzeria caters to a delivery and take-out clientele. Boasting the largest pizza in town, a full 18-inches in diameter with a crust that weighs over two pounds, The Slice Pizzeria serves Hahira, GA and surrounding communities with great pizza made from fresh dough and cheese, marinara that is blended in-house, and toppings sourced from the local farmer's market. Challenge When Estel took over the pizzeria, he prioritized improvements he wanted to make. While sales had been lagging for some time, the brand was strong, and patrons loved the pizza. Estel decided not to make any menu changes, however he did set out to improve food quality and streamline operations. Implementing a new POS system was on Estel's list of priorities. The legacy point-of-sale relied on a third- party online ordering system that was cumbersome and lacked flexibility. When a customer mistakenly entered a $500 tip on a check and Estel could not get the charge reversed until days later, he knew it was time to make a change. Customer The Slice Pizzeria Challenge Grow sales through online ordering to reduce labor costs and improve profitability; improve delivery efficiency by leveraging technology Solution Implement the HungerRush POS system with HungerRush online ordering and delivery, utilizing the integrated Google Maps features to improve delivery speed and accuracy. Case Study hungerrush.com