Case Study

Rick was also concerned about the honesty and integrity of some of his staff members. Aer watching sales revenue drop unexpectedly while on summer vacation, Rick knew he needed better visibility into his restaurant's operations. "Our invoices on ingredients and supplies remained at normal levels while I was gone, but our sales dropped. Our outdated Vital Link POS system wasn't providing the transparency and depth of reporting required to assess the leakage. I needed an integrated POS system to help me measure and track every input." An online search for "best pizza POS systems" turned Rick on to HungerRush. Not long aer, Hometown Pizza and Grill was running on a new HungerRush POS system. The Results Once Rick implemented the HungerRush system, his concerns about his staff were confirmed. "We had an immediate 80% drop in voided orders and coupon redemptions. That told me we had a problem in the store because we were lacking visibility with the old POS system." says Rick. With the HungerRush POS system, integrated with restaurant reporting and analytics soware, Rick can review reports on his phone each night and catch anomalies. "I get reports immediately and can address any discrepancies with the staff in real-time. Now that we have the right team and technologies in place, the problems have gone away." The addition of an online ordering system has increased quantity of transactions and order size, thus growing Hometown Pizza and Grill's revenue. Rick didn't want to add more phone lines or hire the additional staff to man them so adding online ordering was the obvious solution. Case Study Hometown pizza and grill's revenue has jumped over 20% in the last three months with online ordering. According to Rick, "Our average ticket size is also much higher with online orders, averaging $48 while orders placed by phone were typically in the $28 to $30 range. It's a sizeable jump." Summary Adding the HungerRush system with integrated online ordering has had a major impact on Hometown Pizza and Grill's revenue and operations. The phones are still busy and online ordering has provided incremental orders and delivered larger average ticket size. "We thought some of our call-in business would transfer to online but adding online ordering capability just added more sales. We had to rebuild the layout of our kitchen to avoid bottlenecks and improve the flow just to keep up with the additional orders," says Rick. Hometown Pizza and Grill now has a more sophisticated reporting process that provides transparency into the business. According to Rick, "The HungerRush POS system makes everyone do their job better. It sets the standard for accountability. I am not uncovering issues two or three days later when it's too late to correct them." Hometown Pizza and Grill is also taking advantage of the HungerRush POS system's built-in contact database to reduce advertising spend. "We were spending money boosting Facebook posts to get more exposure and remind customers to stop back in. With the HungerRush POS system, we are now building our own contact database so we can market to them directly, for free!" Rick adds. Request a Demo HungerRush helps restaurants compete in the toughest business on earth. Options are abundant. Loyalty is hard to get. And preferences are changing fast. Our integrated restaurant management system helps you master operational efficiency, create awesome guest experiences with ease, and squeeze customer data for every last drop of insight. All so you can focus on doing what you love: serving great food. hungerrush.com © 2020 HungerRush, LLC. All rights reserved. HungerRush, HungerRush logo, HungerRush product and technology names are trademarks or registered trademarks of HungerRush, LLC. Other product names and logos referenced herein are trademarks or registered trademarks of their respective companies.

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